PORTLAND, Ore. (March 26, 2024) – Rumpl, the category leader in premium outdoor blankets, today announced the hiring of Tom Stolz as its Global Director of Sales and Mariah Agee as its Wholesale Marketing Manager. Stolz and Agee’s hirings mark a strategic inflection point for Rumpl, as the brand invests in its wholesale channel and the company marks a decade in business.
Read MoreANNECY, FRANCE (Sep 28, 2023) — Salomon is pleased to announce the appointment of Steve Doolan as President of the Americas. In his new role, Doolan will lead the company’s Americas business from its regional headquarters in Ogden, Utah, driving strategy, operations and growth within the region and serving as a key member of the Executive Board for the brand that is the global leader in trail running and winter sports.
Read MoreLITTLETON, N.H. (Nov 22, 2021) — Adventure Ready Brands, which markets a range of best-in-class first aid, insect repellent and outdoor recreation products, announces the acquisition of LuminAID, maker of a variety of solar-powered lighting and charging solutions for the outdoors and emergency use. The transaction closed on November 19.
Read MoreOn May 20, 2021, Dometic entered into an agreement to acquire Front Runner Vehicle Outfitters – a provider of high-quality roof racks, load bars, storage solutions and off-road accessories for the vehicle-based outdoor market
Read MoreMANCHESTER, Vt. (Feb. 23, 2020) — Orvis, the family-owned and operated outdoor retailer that specializes in fly-fishing and wingshooting gear, dog products and active lifestyle apparel, welcomes former Backcountry and Athleta executives, Jill Layfield and Sheila Shekar Pollak to its board of directors, effective immediately. Both Layfield and Pollak bring extensive experience from renowned retailers and will provide key support as Orvis seeks continued growth and leadership in the outdoor industry. This announcement comes on the heels of recent executive leadership appointments of Reenie Benziger as chief product officer and Simon Perkins as president.
Read MoreLOUISVILLE, Colo. (Feb. 10, 2021) — Primus, the Swedish heritage outdoor equipment brand known for reliable, safe and innovative cooking products that have helped people enjoy the outdoors since 1892, and Brunton, the U.S.-based manufacturer established in 1894 known for precision outdoor navigation instruments, are proud to announce the hiring of Scott Duer as director of sales for both brands and Lauren Heershap as the professional sales manager and product specialist for Brunton.
Read MoreMANCHESTER, Vt. (Dec. 21, 2020) — Orvis, the family-owned and operated outdoor retailer that specializes in fly fishing gear, dog products and active lifestyle apparel, announces today that Reenie Benziger has been named chief product officer, effective January 11, 2021. In this new position, Benziger will provide executive oversight for all product related functions to further Orvis’ leadership across all product categories.
Read MoreBOULDER, Colo. (Oct. 14, 2020) — Norrøna, the four-season Norwegian outdoor brand renowned for its premium, sustainably-built outerwear, announces a new sales partnership with Ian Decker at Black Dog Sales Group, who will represent the brand throughout the Rocky Mountain and Intermountain West territory. Decker brings over 20 years of experience working with outdoor brands to the Norrøna sales team and will aid the brand in continuing to grow awareness throughout the region. Norrøna U.S. sales manager Adam Chamberlain will continue to manage relationships with key accounts and specialty retailers throughout the Midwest, as well as sales relationships in the Northeast. Kyle Hadersberger, who joined the Norrøna sales team in 2019, will continue representing Norrøna in the Pacific Northwest as an independent representative with Wedge Mountain Outdoor.
Read MoreLONGMONT, Colo. (September 22, 2020) – Today, ORTOVOX, the global expert in avalanche safety equipment and technical mountainwear, announces a partnership with Elevated Adventures LLC, an agency owned by Joel Anderson, to lead sales efforts in the Northwest. As ORTOVOX celebrates its fourth consecutive year of double-digit turnover sales growth in the US, Anderson’s extensive industry experience make him the ideal candidate to expand the brand’s sales territory to include Alaska, Washington, Oregon, Idaho and Montana as core states for future growth.
Read MorePORTLAND, Ore. (September 22, 2020) – Rumpl, the category leader in technical blankets, has announced a distribution partnership with Compendium Limited, a distributor in the New Zealand and Pacific Island region known for representing sustainable brands within the outdoor, sports and categories. The partnership begins in September 2020.
Read MoreLITTLETON, N.H. (October 22, 2019) —Tender Corporation (Tender), which sells a range of best-in-class branded consumer products including After Bite®, Adventure® Medical Kits and Ben’s®, announces the acquisition of RapidPure® water purification systems. Available in a range of form factors to work with water bottles, hydration packs, and gravity-style camping accessories, RapidPure water treatment products boast leading-edge technology, including superior purification, faster flow rates, larger water purifying capacity, and lighter-weight designs.
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